STAR achievement portfolio
Three career-defining builds — the challenge Tony inherited, what he built, and the measurable outcome.
ARR growth & implementation scalability
High-volume deployment portfolios with limited forecasting visibility, inconsistent escalation practices, and a team structure not built to scale.
Restructure implementation operations to improve forecasting accuracy and scale the team without sacrificing go-live consistency.
- Built forecasting models tied to risk escalation paths across 350–500 active projects per IPM
- Scaled the team from 6 to 11 and added a Regional Manager role
- Aligned Sales, Finance, CS, Fulfillment, and Product to eliminate go-live blockers
Monthly ARR recognition grew from ~$850K to $1.6M+; annual ARR trending toward $20M in 2026.
Delivery services expansion & business unit launch
Latch needed to expand implementation delivery capacity nationally and create a services revenue stream that didn't yet exist.
Build a national delivery services business unit from the ground up — model, partners, and team, simultaneously.
- Founded Latch Delivery Services as a standalone national business unit
- Built a channel integrator partnership model and CRM-integrated workflows
- Directed regional growth across seven Southeast markets as GM
Reached profitability within two quarters; grew to a 20% profitability margin by 2022.
National operational enablement & partner scale
Apple's channel ecosystem needed consistent performance across thousands of locations — without direct authority over partner staff.
Drive performance at scale through structured programs rather than hierarchy.
- Designed training and enablement programs for 60+ partners nationwide
- Created the Apple Customer Experience & Solution Sales Training Program
- Led training logistics and KPI reporting across six business channels
Consistent 15–20% YoY growth; foundation for later operating-model work at Latch and ButterflyMX.